Introduction
I researched similar products to help IPTS differentiate and kick off their new products with a stellar user experience.
An informational website where users can find the latest news and happenings with IPTS
nasa.gov
Takeaways
- Simply news about NASA, which fits with the project brief for ipts.org
- Visual design looks dated and unappealing
- Does not capitalize on the beauty of high-definition space imagery
news.airbnb.com
Takeaways
- Looks clean and modern
- Links to social media to stay connected with users beyond their website visit
- Fun gradient effect on their primary button
IPTS Travel
A website where users can browse and book travel to and from multiple destinations within our galaxy, like Expedia for space
expedia.com
Takeaways
- Could reuse a card component between this and the ipts.org mockup to display news articles
- Clean and simple with a clear primary color applied sparingly to draw users’ attention